Visual tone
eBay's illustration tone authentically captures customer experiences and graphically communicates their products, passions, and communities.
Textural
Texture adds depth, character, and a tactile feel to our visual language. It amplifies our storytelling and helps create differentiated and memorable brand moments.
Relatable
Our illustrations evoke emotion and spark connection. Visually, this manifests as reflecting our global community, celebrating inclusivity, and capturing the wonderfully imperfect nature of what it means to be human.
Narrative-driven
Illustrations bring our brand to life by meaningfully conveying ideas and feelings. As a storytelling tool, they are intentional—not decorative—and communicate with customers in resonant ways.
Culturally sensitive
We’re proud of the global diversity of our marketplace and sensitive to representation. Our illustrations are mindful of cultural nuances and consciously inclusive when illustrating people, landscapes, traditions, and details.
| Date | Notes |
|---|---|
| Jun, 2024 |
|
| Dec, 2023 |
|